Kristjan Smarason, Head of Marketing at BizCover

Kristjan Smarason

Head of Marketing

Kristjan is Head of Marketing at BizCover, one of Australia’s largest online providers of small business insurance, where he is responsible for driving sustainable growth, scaling brand visibility, and building high-performing marketing teams. Kristjan has more than 10 years of experience across marketing, data, and analytics, with a proven track record of turning market insights into revenue.

Prior to joining BizCover in 2026, he held data and analytics leadership roles with Australian businesses spanning e-commerce, finance, tech, and media, most recently as Director of Growth Marketing & E-commerce at Pet Circle, Australia’s leading online pet retailer.

Kristjan is passionate about leveraging data and analytics to drive growth, and applies that expertise to deliver innovative, customer-centric growth solutions. He holds a Bachelor of Information Technology (Information Systems and Business Analysis) from Macquarie University in Sydney.