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What is it that empowers people to take the plunge and start a business? Also, and perhaps most importantly, what is the secret to sustaining that motivation and passion in order to grow your business once you’ve taken that plunge? In order to get to the bottom of this we decided to go to directly to the experts – our customers.
One small business owner who is anticipating a better year of business in 2019 accredits their continued success to building a strong and vibrant customer base. While they have some concerns about cash flow – like most small business owners – they’re extremely confident in their products. Their tip to help grow a business: Don’t be afraid to put a face to the name.
“You have to put yourself out there. Customers want to see the face of the person behind the small business they are supporting.”
One Management Consultant, is enjoying their business’s continued success in 2019 and says their confidence is bolstered by Australia’s economy. Despite having concerns about securing new customers, their faith in their brand image gives them the extra boost they need to stay motivated. They also had some simple but effective advice on how to ensure continued growth in a business.
“Take opportunities as they arise, and quickly, but stay true to your core values.”
A prosperous 2019 is what one Allied Health Professional says they’re looking forward to; simply because of how effective their loyal customers have been in spreading the good word of their work. However, it still doesn’t quell typical small business fears of taxes stunting their growth. Sustained confidence in their product and or service is their prime motivational factor and what they are sure will help them grow even further. As for any advice, the heart of their message was to stay true to yourself.
“Stay true to your philosophy, strive to be the best not just one of many. Look after your staff and let them know how Important they are to you and the will in turn look after your customers and the business will then sell itself.”
And lastly, one customer who tutors children who have trouble learning said they are looking forward to continued growth and success in 2019 because of crucial changes they made to the internal resources in their business. They work in an industry often susceptible to changes in legislation so any changes in Government and policy keeps them on their toes. Continued confidence in their product and or service is what keeps them going when times seem tough. For those looking for advice on how to further grow their business, they said that it came down to remembering why you got into business in the first place.
“To believe in why you started your business in the first place and follow this dream with passion, drive, determination and commitment.”