HR & Staffing

Technology: Your key to stellar recruitment

Written by Robert Half

Your organisation needs top talent to run. Whether you’re a local accounting office or an independent IT consultant, it’s good people who help your small business thrive.

But did you know many businesses and employers are missing out on top talent due to lengthy recruitment processes, poor communication with candidates and delayed decision-making?

Thankfully, technology is becoming a bigger part of the recruitment process across Australia, helping you secure the best people, faster.

The facts

To better understand the role technology can play in your organisation’s recruitment strategy, it’s important to know the facts.

From a survey of 1,000 jobseekers across Australia, global recruitment firm Robert Half found that the biggest frustration with the job application process is slow feedback from prospective employers about how they’re progressing through the recruitment funnel. Additionally, 73% of jobseekers regularly receive multiple job offers when searching for work, confirming the need for greater efficiency and communication.

In short, employers need to act faster and smarter, or risk losing talent.

For small businesses, the negative impacts of slow and inefficient recruitment strategies can also be far-reaching. In the same research, it was revealed that 43% of candidates wouldn’t recommend a company as a potential employer if they had not received a timely response about the status of their application. For the same reason, 38% of candidates were even willing to withdraw their application.

Inefficient recruitment processes can also have a detrimental effect on existing staff at your business, stretching already small teams even thinner. It’s not good for morale, and it’s definitely not good for business. But the good news is that it’s easily changed.

The good news

All small business employers can easily make recruitment inefficiency and jobseeker frustrations a thing of the past, and here, technology is key. There are many ways by which technology can help your organisation, and it gets better, because using technology to streamline your recruitment strategy doesn’t have to be expensive or complicated.

Digital templates and automated emails can keep candidates up to date with how they’re progressing, negating feelings of being forgotten and resulting in excessive communication from candidates. Social media is another excellent low-cost tool that can be harnessed by small businesses to ensure you attract the most capable, relevant candidates.

Then there are programs like Robert Half’s Candidate Browsing. With a tool like this, small businesses can browse for suitable clients based on their specific recruitment needs. Talent in the database are vetted and awaiting their next career opportunity, so all you need to do is select the most suitable candidates and give Robert Half a call. They do the rest. Tools like this reduce hiring costs and recruitment timeframes significantly.

By keeping your recruitment process streamlined, whether candidates are successful or not, if they have a positive application experience at your organisation, they’re likely to speak highly about it to their peers and professional networks. They’ll praise your transparent and easy to navigate recruitment process, and see your small business as consistent with these qualities.

These candidates are also more likely to apply for future roles at your organisation, meaning you create a permanently exciting and competitive job market for top talent in your sector.

The future shines bright

Now that you can see the manifold benefits of using technology to improve your business’s recruitment process, a future of stellar recruitment lies ahead.

Whether you’re looking for an administration assistant who is multilingual, or your small business needs an accountant who specialises in big data with a minimum of eight years’ experience – technology can take the hard work out of finding relevant candidates.

If you need someone local or with minimal commute time to your workplace, technology can present a list of candidates close to the location of your small business.

If you want to track and store candidate data and recruitment process information, technology again has you covered. By seizing technology, usually in the form of an Applicant Tracking System, your small business can readily access its very own talent pool, able to be drawn on any time.

If you’ve ever wanted to verify candidate qualifications and skills, you can bet recruitment technology has the answer too. It provides greater accountability between small businesses and prospective employees, fast-tracking the applicant screening process and fact-checking information submitted in resumes.

Not only will recruitment technology allow you to find the best people faster, but it will reduce staff turnover and increase retention by cutting down the number of unsuitable hires. All these long-term benefits, with minimal impact to your day-to-day operations.

Embracing technology to improve recruitment at your small business means you’ll have more time to focus on the important things—like growth, development and celebrating wins with your team.

Want to see what the future of recruitment looks like? Start browsing top talent now.

“The opinions expressed by BizWitty Contributors are their own, not those of BizCover and should not be relied upon in place of appropriate professional advice. Please read our full disclaimer."

About the author

Robert Half

Robert Half specialises in providing professional recruitment and employment services across Australia. Learn how we can help you today