Recruiting perfect employees remains one of the toughest challenges for small businesses today. Many companies struggle with finding reliable workers to contribute to the organisation’s success. According to a study conducted in 2018, the average employee spends 4.2 years with their employer. Hiring the best people for your new business decides its destiny. So, how can employers attract the right talent? This article will explain all the secrets behind the best hiring method!
1. Assess their personality
It is common for employers to consider a candidate’s technical abilities and academic qualifications. But don’t forget to also analyse their “soft skills,” which cannot be acquired through education. This will determine whether they will be a good fit for your business’s workplace environment and culture. So, it is important to evaluate the applicant’s overall personality in addition to their knowledge and training.
2. Find the right talent
Look for the most talented people to join your company. Consider candidates with the right degrees to work for you, especially ones with business-related academic expertise. Many employers prefer hiring MBA graduates for their commercial wisdom and financial understanding.
However, you’ll have to offer competitive salaries if you want to secure the right talent for your business. For instance, a quick search on the internet for ‘MBA salary Australia‘ will show you that graduates earn an average of AU $138,300 (US $98,400) per year, which is the tenth position on the international leaderboard for MBA salaries. And what makes MBA graduates highly sought-after by Australian companies? It’s their strategic thinking and communication capabilities that make business administration graduates your perfect candidates.
3. Focus on your brand
In today’s market, companies do not choose the candidates. Instead, people decide which company they want to work for! That’s why it’s become increasingly challenging to attract the right talent or convince employees to keep working for you.
It all boils down to how you’ve branded your company. It’s crucial to strengthen your brand reputation and to attract perfect candidates. So how do you develop your brand? Use the power of social media to engage more effectively with your customers and potential employees. Make sure to regularly post high-quality content about your values.
4. Improve the job description
Employers have often failed to attract the right talent because the job description is lacking. Remember that a job description must help people understand what skills you’re looking for in a candidate. It’s crucial to analyse the position being advertised, the responsibilities associated with it, and the required qualifications. In other words, you must understand the job itself before creating a description for it! A well-crafted description can help you identify and filter deserving individuals.
5. Conduct background checks
Don’t forget to conduct an effective investigation regarding candidates’ backgrounds to verify their credentials. Ensure that the qualifications and experiences presented by applicants are genuine and reliable. This includes pursuing the references they have provided, contacting former supervisors, and confirming educational credentials. Also, check if they have any criminal history. Only approve those candidates who pass background checks for a subsequent interview.
6. Search social media profiles
It’s potentially awkward for employers to ask candidates personal questions. Some applicants can find it uncomfortable and may not respond appropriately. Hence, it may be wise to check a candidate’s social media profiles. Many businesses have now started to evaluate applicants’ online presence. Today, over 90% of companies are recruiting employees by leveraging social media platforms such as Twitter, LinkedIn, and Facebook to connect with them more effectively.
7. Check their compatibility
It is ideal to recruit people who are compatible with your company’s culture. Ask candidates how they have managed previous customers to gain an understanding of their social skills. They must get along with your current employees and existing managers. Don’t hire a person who can transform the office into a hostile workplace. Ensure that the applicant shows readiness to abide by your norms.
8. Attract with flexibility
Many companies now incentivise their job advertisements to attract fresh talent. Today, most people are interested in working outside of the traditional nine-to-five schedule. They also seek remote work opportunities that give them more flexibility and freedom. Hence, offer hybrid routines that allow employees to spend some days working from home. These incentives boost workers’ morale without affecting their productivity. So, consider presenting additional perks to candidates.
9. Give interns a chance
If your business hires interns, consider promoting worthy individuals to a higher position. After all, you know these interns better than you know any potential candidates. You are aware of their strengths and weaknesses since they already work for you, and they have demonstrated reliability. So, why not choose one of them to fill a permanent role?
10. Try leveraging freelancers
Thanks to technological advancements today, global work trends are shifting in favor of freelancers. The COVID-19 pandemic has only accelerated this transformation where companies depend upon working with contractors. Employing the services of a freelancer costs less than recruiting an employee on a long-term basis. So, you should leverage this market along with recruiting regular employees.
Conclusion
56% of companies struggle with finding candidates who possess the ideal abilities for their business. Thus, it is essential for employers to develop an effective recruitment strategy. Use these tips to attract the highest-quality employees for your small business today.
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